Pre-Paid Legal Leads - Three Ways To Go, Which One Is Optimal?

Posted on October 20th,
Prepaid Legal leads can make the distinction between being successful and defeat in your business. But, not all leads are born equal.

Whether you decide to buy leads or create your own, there are 3 main "types" or categories that you'll find beneficial in growing your Prepaid Legal business:

1. Likely customers. These leads are interested in one of your products or services. If happy, they may be carefully introduced to your program with reasonable success. But, they didn't start out with an interest in making income, and they're going to need a lot of guidance.

2. Opportunity seekers. These prospects are looking for a way to make money. They may or may not be really serious, that's for you to determine. Also, they may or may not have specific interest in network marketing or Pre-Paid Legal Services. Your job will be to find the sincere ones, address their concerns and guide them into your opportunity.

3. Active network marketers. These individuals are already in an program, and seeking leadership in how to be a success. They aren't in Prepaid Legal, but you know two very significant things about them: 1) they like the idea of network marketing, and 2) they've proven it with their cash by becoming a member of a program.

The best prepaid legal leads are those in the last group: current multi-level marketers.

Why?

Well, as mentioned above, you are certain they have an interest in making money with multi-level marketing. You won't hear them say, "Is this one of those pyramid schemes?" and other such ludicrous questions. They're beyond that; they know better.

They also understand the profession better than someone who's never been in network marketing. So, once they become a member of your team and get through training, they'll generate results much quicker (and with less coaching) than a normal person.

Lastly, they probably know other active network marketers: their upline, front line, and even cross-line people they bonded with at their company conference. These are the kind of entrepreneurs you want as a Prepaid Legal Associate in your downline.

They're in a program, though, and not always looking to initiate something new. It's your job to gently, and carefully, pique their attention without setting off any trip wires.

The best way to do this is to start with an offer that benefits them in their existing organization... something unrelated to your program. Something generic, like marketing tools or education.

Secure their trust, and make clear your worth to them by assisting them to move forward with their existing opportunity. Show them that, unlike their existing advisor, you are showing them things that yield results. But make it clear that the only people who get your real focus are the people contributing to your financial success.

At that time, enrolling in your organization will be the next logical move.

In conclusion, you can target potential customers, you can go after opportunity seekers, or you can target active network marketers. Of the three, active multi-level marketers have the greatest potential to explode your organization with the least effort. Focus your energies there, and your paycheck will never be the same.

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